LOCUST, N.C. (April 19, 2024) –The NASCAR Cup Series takes the green flag at Talladega Superspeedway in Alabama this weekend, and Thomas’® Bagels will celebrate by giving back to the local community. Thomas’ will donate 20 bagels for each of the race’s scheduled 500.08 miles, for a total of 10,000 bagels. The donation will benefit the Community Food Bank of Central Alabama to help feed those in need.
Thomas’ Bagels along with Philadelphia Cream Cheese will adorn the sides of Ricky Stenhouse Jr.’s No. 47 Boost by Kroger Camaro for this weekend’s race.
“I get to work with so many great partners that are associated with our Kroger Racing program in various ways,” said Stenhouse. “But when a partner like Thomas’ also wants to look at ways to give back and help the local communities where we race, that’s really something special. Talladega is definitely a good racetrack for our Boost by Kroger team and we’re hoping we can make all the fans hungry when they see our Thomas’ Bagel and Philadelphia Cream Cheese racecar out front on Sunday.”
Bimbo Bakeries USA is a long-time supporter of Feeding America and in 2023, donated more than 26.5 MM pounds of product to 116 local food banks in the Feeding America network.
“At Bimbo Bakeries USA, we live our purpose everyday of Nourishing a Better Word,” said Dana Connors, VP-Corporate Affairs, Bimbo Bakeries USA. “We want everyone to have access to our bread, bagels, buns, English Muffins and sweet baked goods, even those that can’t afford to purchase them. We are proud to team up with partners like the Boost by Kroger team who share similar values.”
The GEICO 500 is scheduled to take the green flag at 3:00 PM ET on Sunday, April 21 and will be broadcast live on FOX, MRN Radio and Sirius Satellite Radio (Channel 90).
About Bimbo Bakeries USA:
Bimbo Bakeries USA is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. Our team of 20,000+ U.S. associates operates approximately 60 manufacturing locations in the United States. Over 11,000 distribution routes deliver our leading brands such as Arnold®, Artesano®, Ball Park®, Bimbo®, Boboli®, Brownberry®, Entenmann’s®, Little Bites®, Marinela®, Mrs Baird’s®, Oroweat®, Sara Lee®, Stroehmann® and Thomas’®. BBU is owned by Mexico’s Grupo Bimbo, S.A.B de C.V., the world’s largest baking company with operations in 34 countries.
Source: JTG Daugherty Racing
